Heineken’s Future Bottle Challenge
Heineken’s Limited Edition Design Challenge was our favorite crowdsourcing campaign of 2012. Allow us to walk you through the program.
Heineken’s Limited Edition Design Challenge was our favorite crowdsourcing campaign of 2012. Allow us to walk you through the program.
We have entered a blue-sky moment for marketers, because the connected device space is vast and fluid…. and approaching the space as a marketer is comparable to the digital brand-building frenzy of the 1990s.
There will be over 7.1 billion mobile-connected devices, including machine-to-machine (M2M) modules, in 2015 – approximately equal to the world’s population in 2015 (7.2 billion).